- How a B2B Website Made an Emotional Connection With Customers -- And Saw Conversions Soar May 18, 2012A small-business consultant finds success online by embracing her website's limits and tweaking her message.
- Facebook's 3 Biggest Ecommerce Mistakes and How to Avoid Them May 17, 2012When it comes to selling goods on the big social network, most users don't want to make purchases. Hereâs how to steer clear of the issues.
- How Retail Businesses Can Use Gamification to Engage with Customers (Video) May 16, 2012Gabe Zichermann offers examples of how gaming elements can help retail owners engage with customers and market their businesses.
- 3 Ways to Create More Engaging 404 Pages May 9, 2012Go beyond simple error messages. Here's how you can direct visitors to your site's best content and reflect your brand personality.
- A New Reason to Buy an Existing Online Business April 26, 2012Like Facebook's acquisition of Instagram, buying an existing web business can supply top talent and product innovations. It can also provide customers and that vital social-media presence on day one.
- 3 Ways Gamification Can Make Marketing More Fun (Video) April 25, 2012Here are real-world examples of how companies have seen big results from adding gaming elements to their online and offline campaigns.
- YouTube to Give Away $50 Million in Free Advertising for New Video Program April 23, 2012Google's video publishing powerhouse to offer pay-per-click features for video ads, much like AdWords for search.
- Five Ways to Turn Your Website into a Sales Machine April 16, 2012Consider these easy options for making your website a sales powerhouse.
- Mobile Gamers: If You Can't Beat 'Em, Join 'Em April 13, 2012A look at three tools that can help you harness the power of gamification for your business.
- Five Easy Tools for Adding Game Elements to Your Website (Video) April 13, 2012Think you need to be a tech whiz to add game mechanics to your site? Think again. Here are five resources to consider.
Khitan.org - The Digital Empirerichard.suder@yahoo.com1185 Washington St Suite 2Newton,MA,02465USA617-329-1185
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